‘BBHMM’ (Bitch Better Have My Money) is in the news for its very NSFW and controversial video. Why am I…
Periscope: Is it the next big thing in Broadcast?
Over the weekend I dabbled with Periscope – the app and not the Submarine device, and was absolutely hooked to…
Escape Tactics – Bringing perspective to Tactical campaigns
More often than not I find my team getting stuck in tactical marketing activities on social media. Everything is ad-hoc…
Pause
“Which is worth more, a crowd of thousands, Or your own genuine solitude? Freedom, or power over an entire nation?…
The Seekers
“What you seek is seeking you.” Her City 12:45am I’m walking out of the club. By now my head is…
The Good Girl
“Don’t raise your voice.” “Don’t laugh loudly.” “Don’t go out and play, you’ll tan your skin.” “Don’t sit like this.…
How to handle change better?
I admit it. Change makes me uncomfortable. Something about it makes me go – “Oh no! Not again!” It’s like…
Intelligent marketing content: How to get the foundation right?
Wake up in the morning to the TV turned on, the morning music show plays along in the background. It…
To Be or Not To Be Social
I’m a social media junkie. Not a fact that I am proud of as I try navigating between my…
10 Things I Learnt from my Bosses
More often than not, one gets an opportunity to work with leaders rather than managers who inspire you and mould…
